Do you ever feel like you’re drowning in deadlines?
That’s me a few years ago.
Running my business, trying to handle all the copywriting on my own, and just… burned out.
I knew something had to change.
That’s when I found AI tools like ChatGPT.
But here’s the truth: Not all AI is created equal.
Some tools spit out generic copy na parang walang kwenta.
But if you use AI right, it can be your secret weapon.
So, let me share 5 tips I’ve learned para mapadali buhay mo sa copywriting—without sacrificing quality.
Tip #1: Know Your Brand Voice
AI can only do so much kung hindi mo alam ang boses ng brand mo.
Think about it—kung nagbigay ka ng malabong instruction, malamang yung output malabo rin.
So, the more you know your brand tone, the better AI can follow your lead.
Ask yourself: Ano bang personality ng business mo? Formal ba, o chill lang?
Once you have that, mas madali na mag-feed kay AI ng tamang direction.
Tip #2: Use AI for the Heavy Lifting
Let’s be honest, copywriting takes time.
Pero AI can help with the bulk of it, so you focus on refining the message.
For example, I use AI para sa first draft.
Mabilis. Di ko na kailangan isipin bawat headline or intro.
But here’s the catch—kailangan mo parin i-edit.
AI gets you 80% there, pero you need to add that 20% human touch.
Tip #3: Be Specific with Prompts
Huwag ka magbigay ng generic prompts sa AI.
The more detailed you are, the better yung lalabas.
Instead of saying, “Write me an ad for my business,” try this:
“Write a Facebook ad for my aircon cleaning business, targeting homeowners in Quezon City, ages 25-40, who are tech-savvy and eco-conscious.”
That level of detail gives you better results.
Mas makaka-connect ka sa target audience mo, and AI becomes a more powerful tool.
Tip #4: Test and Optimize
One mistake I used to make—thinking AI can do it all perfectly in one go.
The truth is, you still need to test the copy it generates.
AI gives you a solid starting point, but you have to tweak it.
Try different versions of headlines, different calls-to-action.
Then, check which one converts better.
In other words, AI is a tool—but it’s your job to make it effective.
Tip #5: Keep Learning
The tech is evolving fast.
So, if you want to stay competitive, you have to keep up.
What worked for me last year might not be as effective now.
That’s why I make sure to stay updated on the latest in AI and marketing trends.
Join webinars, read up on new features, and experiment.
That’s how you stay ahead of the competition.
So, ayun na, those are the 5 AI copywriting hacks that helped me save time and grow my business.
The truth is, once you master using AI, wala nang balik sa old-school methods.
It’s faster, smarter, and gives you room to focus on scaling your business.
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Check out Instantcopy — your go-to tool for video scripts, ads, and emails.
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Kelvin Clint Quinto is a father of 5 kids, an author, blogger, vlogger, full-time online entrepreneur, and an online business coach.
After experiencing countless rejections and failures, Kelvin Clint Quinto learned the exact knowledge, skill, and mindset that an online entrepreneur must have in order to be successful.
With his 9 years of experience in the internet marketing world, he is now on a mission to help 10,000 Filipino employees start and grow an online business through his training and coaching programs.